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A town you want to talk about
It would be wonderful if, just like your favorite film or book, you’ll want to talk about the town!
It could be about places of interest or traditional events that have their own history,
It could be about lovely people and shops you can find there,
It could be delicious local food, that you’ll want to recommend.
Even if it is only a simple experience but an obvious moment of ‘happiness’.
People who live, people who work, people who learn, people who grow up, people who hang out in the town … If each person is proud of their own town, it will get brighter and brighter.
And the atmosphere will spread from person to person more and more, it will become the magnetic force of the town.
If you think about the relationship between the town and the people, taking care of each other and making things frequent and connected, you can see the next development.
Shall we think about such a town development with us?
COMPANY
Origin of company name
Y3 (Y-cube) was derived from the idea that ‘all 3 dimensions are good’. If the first dimension becomes the second and then the third dimension, the possibilities spread more and more. Our individual good relationships with you lead to a ‘good thing’ for someone else. I wanted to make such a company. Lab is from a laboratory. With the desire to keep researching and creating new things.
+1 Dimension Project
The + 1d project is the creation and voluntarily started undertakings by Y-Cube Lab. + 1d is another dimension (surface, dimension, spread). We would like to propose a new perspective that will make the tomorrow of people living in and around the city, including ourselves, shine more diversely. We believe that such efforts will make our work deeper, wider and richer someday.
β Hommachitbashi
We want to be involved in the operation as well as the proposal and planning.
No matter how good a plan a consultant makes, if it is not communicated to the people who will operate it, it will not work as planned. I keenly felt the need to create a plan based on actual operational experience and the need to brush up the plan while operating it.
At the time, there was a public call for base operators in Higashi Yokobori River, and local people who had continued to work on the Higashi Yokobori River with their hearts set up a general incorporated association called "MIZUBE LABO".
We decided to become a part of the group and be involved in the operation of the base because we felt the same way as they did, and also because we wanted to take on the challenge of solving the issues we had felt as consultants.
By actually having various people use the space, we can see how good it is. Therefore, instead of proposing "what I want to do here," I proposed a project to create and operate a "place where diverse entities can try it out.
In 2021, “β Hommachibashi,” a waterfront community development center, was born at the side of Hommachibashi Bridge along the Higashi-Yokobori River.
Our company is participating as a member in charge of community development of the Waterfront Labo, which serves as the secretariat of the “four-company joint venture” that operates the β Hommachibashi.
The name “β(Beta)” means “experimental” or “unfinished,” and we hope that it will be a place where anyone can take on challenges, where various ideas are born, and where evolution will continue.
We are involved in park and waterfront monitoring and management, rental space, café dining, shared office space, and marina operations.
In 2023, the Higashi Yokobori River Waterside Platform Study Group, consisting of government officials and other interested parties based in this area, was established to begin envisioning the future of this area.
β Hommachibashi is experimenting today.
Let's challenge what you want to try at β Hommachibashi!
https://hommachibashi.jp/
Match-te
Match-te is an original design paper tape made with love and support for the ‘town’ in mind. ‘Machi’ is the japanese word for ‘town’. Among the stationery items, paper tape is the one most used as communication tool to convey thoughts from person to person, such as letters, gifts, and photo albums. This paper tape was born as ‘a medium’, with the idea to capture the appeal of the town. The selected match-te designs are not only famous spots but also local locations unique to the area. I want the people who live there and those who are connected with them to rediscover the charms of familiar towns, and I want them to gift a Match-te to whoever they like to introduce them to their own town. Also I want Match-te to be a souvenir and a message that says “Please come again!” for the visitors. Even if you have never been there, you can get to know the town through Match-te and wish to visit there someday. I hope you will discover the local and original charm of the town in Japan!
Company Profile
Company name : Y-cube Lab Co. Ltd.
Capital fund : 3.33 million yen
Representative Director : Yoko Sugimoto
Location :
Kawaguchi Otabisho ：1-4-11 Kawaguchi, Nishi-ku, Osaka-shi 550-0021, Japan
β Hommachibashi ：4-8 Hommachibashi, Chuo-ku, Osaka-shi 540-0029, Japan
TEL : +81 6-6583-3333
MAIL : mail@y3-lab.co.jp